Real Estate Sign Options

By David Schoemaker

Signage in the Real Estate business is crucial. Your sign is an extension of your business. You need to have a quality professional looking sign. There are several different types of Real Estate Signs that are available and very useful. Along with different substrates options there are also different graphic options. Graphics can be simple vinyl lettering or digital prints. There are also changeable message options for your sign. You can use a dry erase vinyl so that the message can be changed easily. You may decide you want to have tracks installed on your sign so you can use individual letters to change your message.

Most companies use coroplast Real Estate signs for their "FOR SALE" signage. Other substrates that are available are Aluminum, PVC, and MDO. MDO can be very useful as a job site sign. MDO is a wood material that is great for outdoor signage.

Side walk signs are excellent ways to attract attention from prospective clients. A-Frames are an excellent choice for your side walk signs. A-Frames are mobile and very versatile. There are also flex sign frames available. The flex sign frames have a spring coil at the base which allows the sign to sway slightly to keep it from falling over in a strong wind. Banners and banner stands can also be used for attracting attention to a location.

Job site signs can be very helpful to prospective buyers before, during, and after construction. Job site signs can be simple vinyl lettering or they can use photo quality digital prints.

Article Source: http://EzineArticles.com/?expert=David_Schoemaker

At SIGNARAMA we can help you decide which sign is the right answer for your project. Give us a call for more information.

Sign-A-Rama - Kearny Mesa in San Diego

Real Estate Sign Options

CUSTOM VINYL BANNERS GRAB ATTENTION FROM EVEN THE MOST UNLIKELY CUSTOMERS!

By Kara Klein

Vinyl banners in all shapes and sizes have been around for ages. Vinyl banners are one of the most popular types of signs out there. They offer the most BANG for your buck when promoting your business, event, school or organization to people all around you. Custom banners have come a long way over the past few years making it more economical to print full color banners instead of plain, one color vinyl banners. It is also cheaper and easier to print larger custom banners.

Vinyl banner signs open the door to make a long lasting impression on potential customers. Pretend you are walking through a shopping center. Most shopping centers have a lot of shops, packaging centers, cafes, etc. You are not there for any specific reason just browsing through...

What would you notice first?

1. The packaging store with a few small "Ship Here" signs on the door
2. The coffee shop with the "Buy 1 Get 1 Free" chai tea latte special decal on their window
3. The full color vinyl banner that fills the store front at the travel agency showing a cruise special they are offering to the Bahamas

I don't know about you, but I can smell the ocean and feel the sand under my feet just looking at that full color banner in the window! The agency's custom banner grabbed my attention even though I was far from shopping for a cruise package.

But why choose custom banners over other kinds signs?

Full color banners are offered in a many different sizes, have simple installation and require very little assembly. Vinyl banners are ideal for both indoor and outdoor use. They can be mounted to buildings, hung across streets, attached to light poles or simply mounted to the inside of a travel agents window. Plus, depending on your needs, vinyl banners can be made either single sided or double.

They are especially ideal for temporary promotions, city events, grand openings and so much more. They roll up so they are easy to store, are economical to ship, yet still offer the WOW factor!

You wouldn't want to replace your roadside sign or backlit store front sign every time the weeks special changed or you had a sale. You do not want to have to buy a new wood sign every time you have a fundraiser in your city. And you surely don't want your back storage room to be loaded down year round with your Holiday Specials Signs because you needed to make a BIG impression last holiday season, and can't roll your signs up and tuck them away!

In many cases, custom banners are the most logical and economical decision. They offer limitless options to give you a BIG impact no matter what your message is or who you're speaking to. Vinyl banners help you leave a lasting impression without spending a fortune or taking up all of your storage space.

Are all vinyl banners created the same? 

Not exactly. Vinyl banners can be made on many different weights of material ranging from 10 ounce to 16 ounce. The standard weight for most uses is 13 ounces. This is the most often used banner material out there. It is a nice, heavyweight material that is ideal for indoor or outdoor use. And vinyl banners can still be made the old fashioned way on manufactured banner material with vinyl letters and graphics applied to the surface, but most sign shops today digitally print all banners whether it is one color or full color. This way everything is printed directly from the computerized file and there is less room for manual error. The other advantage is that there's no vinyl for people to tamper with or remove to cause damage your sign.

There are several ways to finish your vinyl banner, from the way they are hemmed to the way they are to be mounted. Most sign stores offer taped hem or heat sealed edges. You can have sewn hems done or no finishing at all. No finishing is okay for one time or occasional use. Taped hem or heat sealed edges offer a finished look with long term durability. Sewn hems are needed especially for street banners and other larger exterior banners that will be exposed to more wear and tear.

Other finishing for vinyl banners can be determined by how exactly it will be used or installed. Grommets, also known as eyelets, are quite popular - they are typically applied to every 2 feet of banner so that you can install your vinyl banner with rope, zip ties, suction cups, etc. Other mounting finishes include pole pockets, sewn in rope, webbing, D rings and Wind Slits.

All serve different purposes, have different uses and range in cost, depending on the size of your custom banner.

Where do you begin to create vinyl banners for your business? 

1. Choose a main message - Don't overdo it - keep it simple but BOLD!
2. Figure out how far away it needs to be visible from - Will your audience be walking by, driving by, or seeing it from across the street?
3. What colors do you want to go with?
4. Any logos or specific graphics you would like to include?
5. Where do you plan to put it?

By thinking ahead on these key points, you will have a good idea of what you are looking for. This way your sign company can design a custom business banner that will not only make your desired statement, but meet your needs for how you plan to use it. By knowing how far it needs to be visible from your sign company can design your vinyl banner to insure it will make the biggest impact possible on your audience.

Next time your potential customers are walking through your shopping center, who would you rather be?

The packaging store, the coffee shop or the travel agency?

My money is on the trip to the Caribbean...

Article Source: http://EzineArticles.com/?expert=Kara_Klein

Sign-A-Rama - Kearny Mesa in San Diego

CUSTOM VINYL BANNERS GRAB ATTENTION FROM EVEN THE MOST UNLIKELY CUSTOMERS!

FIND STRENGTH IN ROADBLOCKS AND POTHOLES OF LIFE

How can you stay self-motivated and productive in the midst of turbulent times and a sluggish economy? How do you persevere as a salesperson when times are tough and customers seem to be holding on to every penny in fear of economic uncertainty?

Every challenge, setback and personal difficulty you encounter in life also brings with it the seed of equivalent or greater benefit. The key to overcoming adversity is to avoid the temptation of panic and instead, focus on finding the greater benefit. Adversity will never leave you where it found you; it will either strengthen your character or weaken your resolve.

During the early years of World War II Nazi submarines, operating in wolf packs, roamed the frigid waters of the North Atlantic with impunity sinking an alarming number of British military and merchant ships. Hitler was confident that his U-boats could blockade England and eventually starve the British people into submission.

In the summer of 1940, while the Battle of Britain was being played out over London, the Germans unmercifully sank more than 300 British military and merchant ships. Prime Minister Winston Churchill, fearing the negative impact these devastating losses might have on the nation's morale, ordered the information withheld from the public. In an effort to reduce the appalling number of casualties lost at sea, Churchill instructed the British Royal Navy to begin a study to determine what, if anything, could be done to save more lives during sea rescue.

While interviewing the survivors an interesting discovery was made. To their complete astonishment, the researchers noted that the survival rate for the younger, presumably more physically fit sailors was remarkably lower when compared to their older shipmates. The study concluded that the older sailors had a significantly higher survival rate due to the fact that they had overcome more adversity and therefore, had developed greater confidence in being rescued than the younger, less experienced sailors.

The head of the research project, Kurt Hahn, was so moved by this discovery that he created the Outward Bound program. Hahn designed Outward Bound utilizing a series of progressively rugged challenges, to mentally and physically prepare young British sailors to cope with the adversity of naval combat. Today, the Outward Bound program works to help youths develop greater confidence and a better self-image.

I find it interesting that people faced with similar adversity often experience remarkably different outcomes. Some people become weakened, some become hardened and some become stronger. If you place a carrot, an egg and a coffee bean into a pot of boiling water, each reacts in a completely different manner to their conditions. The carrot goes into the boiling water firm and comes out soft; the egg goes in fragile and comes out hardened; while the coffee bean turns the hot water into coffee by releasing its flavor and aroma.

Selling in these challenging times demands determination and personal fortitude. Having the will to persevere when times are tough is a characteristic commonly found among self-made millionaires. Are you a quitter? The last time you failed, did you stop trying because you failed or did you fail because you stopped trying?

You must expect to encounter detours, roadblocks and potholes of adversity along the road of life. The next time you are faced with adversity, learn from it and know that you are becoming a much stronger person because of it.

Source: John Boe presents a wide variety of motivational and sales-oriented keynotes and seminar programs for sales meetings and conventions. He is a nationally recognized sales trainer and business motivational speaker.

Sign-A-Rama - Kearny Mesa in San Diego

FIND STRENGTH IN ROADBLOCKS AND POTHOLES OF LIFE

A Sign of Success

A successful marketing plan includes many variables, but signs are an important component. According to the U.S. Small Business Administration, 89% of failing businesses end up in that position due to improper signage. Putting a more positive spin on it, businesses with good signage have an almost 90% probability of success.

This, of course, begs the question…what is “good signage”? There’s not really one answer to that question, but you should focus on clarity, location and design when you make sign placement decisions. If this is outside your area of expertise, ask a signage expert (like us!) to help; in addition to producing signs, we provide design services and placement consultations.

Will it really make a difference? Here’s an example that should convince you: A Whataburger that wasn’t seeing the volume it desired removed a brand-new pylon sign and installed one 40% larger and taller. It attracted 23% more customers the very next day, and sales have escalated for more than five years.

The next time you review your marketing program, take a critical look at your signage to make sure it’s adding all the value it can to your bottom line. Good signs should effectively advertise your company and put money in your pocket.

Sign-A-Rama - Kearny Mesa in San Diego

A Sign of Success