Thursday, December 18, 2014

The Power of Size | Signarama San Diego (Kearny Mesa), CA


The Power of Size

[click to enlarge]
While it’s certainly fine to choose to do business with a mom and pop sign shop, you gain quite a few benefits when you work with Signarama—Kearny Mesa, one of more than 850 Signarama stores around the world. Here are just a few:

  • Personalized service. While we’re part of a large organization, we provide an “old-fashioned” brand of customer service that focuses on doing what it takes to meet customer needs.
  • Ongoing training. Our team of sign professionals stays current on the latest industry developments—including technological innovations—to be able to provide customers with the latest and greatest end products.
  • Buying power. We can often get discounts from suppliers due to the power of the Signarama name—and we pass on those savings to our customers.
  • Broad product menu. Our in-house capacities run broad and deep—from large format digital print signs and window and door graphic signs to indoor and outdoor signs, banners, letters and graphics, vehicle graphics and lettering, and trade show and point of purchase displays. If customers request something we can’t do—which seldom occurs—we have a large network to call upon for assistance.

It has been our honor to serve the greater Kearny Mesa community since 1999, and we look forward to many more years of helping customers solve their sign challenges and grow their businesses. Happy holidays and Happy New Year from our family at Signarama—Kearny Mesa to yours!
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Wednesday, December 3, 2014

It’s Beginning to Look a Lot Like… | Signarama San Diego (Kearny Mesa), CA


It’s Beginning to Look a Lot Like…
Yes, tis the season for gifting, and if you own a retail establishment, you certainly want to make sure you get your fair share of consumers’ holiday dollars. How can signs help you? Here are a few suggestions:

  • Create signs that promote two-for-one deals or buy one, get one off may draw people into your store—as may the suggestion that it’s appropriate for individuals to treat themselves, too. Everyone is looking for a deal at this time of year, especially those who have long shopping lists.
  • Ramp up your signs’ “festive quotient” by using seasonal colors and images to engage potential customers. The holidays are supposed to be a “feel good” time of year, and as a retailer, you can certainly help set the right tone.
  • Don’t forget Hanukkah. If your store is in an area with a significant Jewish population, produce signs catering to that market. The first night of Hanukkah is Dec. 16 and it’s traditional to exchange gifts for each of its seven nights—which means plenty of spending to be done.
  • Think about using signs to draw people to in-store events such as book signings, music performances and cooking demonstrations. Events can attract a crowd and spur spending.

Ho, ho, ho! At Signarama—Kearny Mesa, we’re happy to serve as your “elves,” helping you have the merriest and most prosperous holiday season.


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