Tuesday, November 23, 2010

Keep It Simple

There are many different reasons to use signage in your business, but perhaps the most common is to direct people either to your location or within it. For that reason, simplicity must rule the day when you’re designing your signs.

Less is more should be your mantra, despite the fact that you may feel there’s so much more you can say. And, because it’s not likely that you’re an expert at sign design, it’s always a good idea to work with someone who is to make smart decisions with respect to:

• Overall design
• Font selection
• Color choices
• Verbiage and messaging

All these things will affect how successful your signs are in doing the jobs you intend them to do. You want to stand out without being gaudy, accurately reflect your company’s image, and ensure your current and potential customers aren’t confused by your messaging. We invite you to take advantage of our expertise in producing signs that are simple yet effective.

Sign-A-Rama - Kearny Mesa in San Diego
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