Thursday, July 5, 2012

Who Uses Boat Wraps? A New Twist on Vehicle Wraps

by MIKE REESE on JUNE 21, 2012

At my SIGNARAMA Ventura store, we wrap a lot of trucks and cars with vehicle wraps. They look good, they make the vehicle stand out, and they promote your business constantly as you drive.

But why would anyone wrap a fishing boat? Why not? As a professional bass fisherman, this is right up my alley — or is that right in my lake?

Generally, the clientele for boat wraps are professional bass fishermen and women. These boat wraps typically show graphics of the sponsor’s logos, and are changed out every year.

FLW and BASS are two big bass fishing organizations that require all competitor’s boats to be wrapped with different sponsor images. With over 100 boats in each competition, there are potentially 400-500 boats that need to be wrapped each competitive fishing season!

At SIGNARAMA Ventura, we have been helping bass fishermen for a few years, by wrapping their boats, and supporting their efforts. We also get involved with volunteer projects whenever we can. Last month, I volunteered my boat and my services for the Wounded Warriors tournament at Diamond Valley Lake in Riverside, California. Approximately 100 bass fishermen each took two Purple Heart recipients fishing for the day, but in a tournament format. This was a way to spend a fun day with those men and women who have performed a great service to our country.

SIGNARAMA Ventura even sponsored the California Bass Championship (CBC), and has done boat wraps for the organization as well. Last year, Tom Leogrande organized a tournament series for California to find the best bass sportsman in the state; we got involved in the competition and offered a free boat wrap to the winner, as a way to honor the tournament and the winning competitor.

Boat wraps may be an unusual application of vehicle graphics, but they are becoming more popular as more professional bass fishermen are gaining sponsors and want to show their appreciation and support. If you would like more information on boat wraps, contact your local SIGNARAMA store.

Credit: http://blog.signarama.com/who-uses-boat-wraps-new-twist-on-vehicle-wraps/


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